It never ceases to amaze me how much you can learn from a newscast, magazine,
or newspaper. A little research and some common sense can go a long way in
learning valuable lessons. For instance, consider the following news releases
from the past few months:
Chicago-based Montgomery Ward plans to shut its doors for good putting 28,000
employees out of work. They will close 250 stores and 10 distribution centers by
the second quarter. Serving customers for 128 years, they revolutionized the
retail industry with their catalog and the first-ever formalized payment plan.
Last year, in an apparent attempt at an image make over, the retail giant removed
the "Montgomery" from its store name and made plans to invest $180
million to remodel half its stores. I personally don't think either move would
have solved its problem of disappearing shoppers. This strategic plan
obviously failed to attract the customers needed for survival.
In a related story, Office Depot, the world's largest seller of office
supplies, is closing 67 of its 825 stores following a financial review that
targeted "underperforming stores."
In addition, after posting soft holiday sales, Sears, Roebuck and Co. said it
would close 89 underperforming locations.
Century-old K-mart has filed for bankruptcy, plans to close a growing
number of stores, and continues to struggle as they attempt to compete. Retail
experts seem to agree that this one-time retail giant is fighting a losing
battle.
Reading these news reports might lead one to believe that the retail industry
is facing hard times. Apparently Wal-Mart leadership was too busy to read these
stories. They recently unseated Toys R Us as the biggest seller of toys and will,
by the end of this year, unseat General Motors as America's largest
company!
These news items lead me to January's cover of Fast Company Magazine. They
call the lead story "Peoplepalooza *2001" and kick it off with the following bold
but true statement: "Yes, you'd better rethink the Web. Sure, the stock
market looks scary. But the best leaders know where all great companies start.
[It's the people, stupid!]"
While there is much truth in what they proclaim, I found the "stupid"
comment a bit harsh. Consequently, for our seminar and keynote purposes, I
merely coined a new phrase — "Peopleopoly." Simply
defined, it means: "The attainment of dominance in your chosen field
resulting from realizing the full potential of each and every one of your
people." It sounds simple; it can be achieved and
those who do will benefit greatly in a variety of ways ... employee
satisfaction and therefore retention, customer satisfaction, increased productivity and profitability, etc.
It's enough to make one wonder which of the above companies believe that the
retail industry is in dire straights and who believes in the importance,
education and development of their people! What do you think?
Harry K. Jones is a professional speaker
and consultant for AchieveMax®, Inc., a firm
specializing in custom-designed keynote presentations, seminars, and consulting
services. Harry has appeared all over North America addressing topics such as
change, customer service, creativity, employee retention, goal setting,
leadership, stress management, teamwork and time management for a number of industries,
including education, financial, government, healthcare, hospitality, and
manufacturing. He can be reached at 800-886-2MAX or by visiting
http://www.AchieveMax.com.
Publication Date: Winter 2001
Updated: Winter 2002
If you are interested in employee retention, you might also enjoy ...