{"id":478,"date":"2009-12-21T08:00:11","date_gmt":"2009-12-21T13:00:11","guid":{"rendered":"http:\/\/www.achievemax.com\/bookreviews\/?p=478"},"modified":"2012-10-23T14:56:31","modified_gmt":"2012-10-23T18:56:31","slug":"control-your-destiny-or-someone-else-will","status":"publish","type":"post","link":"https:\/\/www.achievemax.com\/bookreviews\/control-your-destiny-or-someone-else-will\/","title":{"rendered":"Control Your Destiny or Someone Else Will"},"content":{"rendered":"

\"ControlControl Your Destiny or Someone Else Will<\/a>\"\"
\nby Noel M. Tichy\u00a0and Stratford Sherman<\/p>\n

This runaway national bestseller was originally published in 1993. In a recent cross-country trip on behalf of a client, I was fascinated to find this classic prominently displayed on the bookshelves of every major airport I passed through. There’s a good reason for this well-deserved longevity. In short, the content of this masterpiece is as relevant today as it was the day it was written. Maybe even more so.\u00a0<\/p>\n

This is an inside story written by two men who observed General Electric from very different vantage points\u2014one as a deeply involved participant and the other as a skeptical outsider. The result\u2014an in-depth, honest, revealing rendition of the Welch Revolution. Noel Tichy is a professor at the University of Michigan School of Business and director of the School’s Global Leadership Program. He also ran GE’s executive training center for two years. Stratford Sherman is a management specialist on Fortune Magazine<\/em>‘s board of editors and has been covering the world of business since 1977. He’s been writing about GE for\u00a0more than\u00a0a decade.\u00a0<\/p>\n

This is the first scholarly attempt to pin down the secrets of GE’s phenomenal success. Its straightforward, riveting content is sprinkled with eye-opening case studies. This is a must-read for every student of business regardless of your current position, product, service, company or industry. Here’s a sample of what you’ll find in this totally involving read:<\/p>\n

The Six Rules Jack Welch Lives by:<\/p>\n