The title of this article was first the title of a 1963 best-selling record album by an artist named Robert Allen Zimmerman who recorded and performed as Bob Dylan. Today, this 68-year-old veteran is the proud creator of Billboard’s #1 album, Together Through Life, topping even the sales of the world-renowned 17-year-old millionaire singer, dancer, actress and author Miley Cyrus who often records and performs under the name Hannah Montana. Bob apparently is right on target with his message that “The Times They are a-Changin’!”
The lyrics of changing times go back even further than Dylan and his ballads and will inspire future music creations for centuries to come. We’d best wake up to that fact, examine current changes as well as the impact of those changes, and take the necessary action to adapt to those changes.
Artists such as Dylan are still topping the charts decades after their initial fame for the simple reason that they have changed with the times. Can the same be said of you and your organization? It’s actually less challenging to count the number of organizations and individuals who did NOT change when they should have and, as a result, have since disappeared. What does the future hold for you?